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Artspan:
April 2012 Newsletter
Written by Sid Bailey
Edited by Joan Smith
New & Improved Design Options - Gallery Thumbnail Scrolling
By popular demand, we've added a new scrolling option for your gallery thumbnails: in the "Design Themes" section of your Control Panel, when you select the third tab "Gallery Display Options" you will now see two styles of the thumbnail scrolling available. The first is the buttonless scrolling which advances the thumbnails in a sliding fashion based on mouse movement. The new option alls the viewer to control thumbnail scrolling by clicking on a right or left arrow button.
Referral Program - It's in the Cards!
Maximize your free months with new member referrals. The new Artspan promotional cards will help you spread the word and are at the printer right now.
For each referral, you will get a free month. The new member will get two free months (the standard free trial plus one additional month). Send an email to referrals@artspan.com and include your mailing address and how many cards your would like to receive to start.
After you receive the cards:
-Write your referral code in the field found on each card.. (Your personal referral number can be found just above the “Website Tools” section on the main menu page of your Control Panel.)
-Distribute to friends and artists wherever you see them. Bring them to events or leave them in public places.
- Post on bulletin boards (front and back of card) with the referral number showing).
Every time a new member joins Artspan and uses your referral number, you will receive a free month.There is no limit to the number of free months you can earn! We want you to get as many as possible.
Revamped Artist Marketing Tools & Info
Artspan has completely revamped our "Marketing Tools & Info" section in your Control Panel (located on the main menu page in the far right column under Resources). You can also go directly to this section.
The content has been expanded to include more marketing advice specific to artists from a variety of sources and up-to-date articles on social media - the newest frontier in artist promotion.
The page has also been redesigned. You will find a simple menu organized by topic on the left hand side, with the full articles on the right hand side. Click on the article title on the left and reach the article page with with one click. (You can still download pdf's, if you choose.)
Be sure to visit our new “Guest Expert” section, which will feature articles by top art marketing consultants. The series kicks off this month with "Best Business Practice: Discipline" by Jodi Walsh, who is the founder of House of Artistry, the creator of the 12 STEP Program for Artists: The Art of Doing Business, and a regular columnist for Professional Artist magazine.
On the Blog: Rules for Emailing Journalists
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Director of Marketing Joan K. Smith tells you how to avoid common mistakes that drive journalists crazy and keep you from getting the media coverage you seek. For tips that apply to every type of media contact via email, from a targeted pitch to a general announcement mailer, click here.
Artist Interview: Alex Mitchell
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Membership Levels Change
On or about April 17, There will be some very minor changes in the membership plans offered to new members. “Professional” plans will now be called “Standard,” and “Professional Plus” members will be, simply, “Professional” members.
There will also be a change in Basic membership, but ONLY for new members. The new Basic sites will allow 15 images instead of the current 12, and the pricing will be slightly higher. If a current or ‘old’ Basic member wants to upgrade to the new Basic membership, they will be able to do so once the new membership levels take effect.
Featured Websites
Rowena Rubio
Photography
In between walks in the rain and avoiding the distraction of the television, Rowena releases her creative energy by taking self-portraits with a camera that remains constantly ready on its tripod perch. While struggling with the difficulties of focus and timing involved in photographing her self-portraits, Rowena hopes to strike an emotional chord with the result. She aims to “transmit a certain mood, a certain atmosphere and a certain idea�to evoke emotions, to make one stare, linger and wonder, to question.”
Rowena, a current resident of New York City, has a background in Art History from Fordham University as well as in Black and White Photography from the School of Visual Arts.
Judith Monroe
Mixed Media
judithmonroe.artspan.com
Judith’s mixed media pieces begin with black and white photography as a stand-in for the physical world, onto which the artist adds collage, color, and text, gradually coating her pieces with spiritual meaning. She has been experimenting and perfecting this art form for twenty-five years, while mixing in life and gaining experience along the way.
As Judith relates on her site, “...the resulting landscape imagery is reminiscent of her personal journal pages, with dominating photos that bleed into abstracted landscapes of color and texture; hidden treasures of text and sketches wait for the viewer to discover them.”
Judith’s work can be found in a number of California art galleries.
Need a Hand? The Help Desk is Here...
Running into problems with your Artspan site? Have a question and not sure where to find the answer? Artspan is more than happy to help, so feel free to give us a call or send us an email with details of the problem to ask@artspan.com.
tel: (609) 397-0888
toll free: (866) ARTSPAN
Legal and Other
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respective owners. The opinions expressed in
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